DIY Network
- Role: Information architecture
- Interaction design
- User research
- Visual design
DIY Network originally featured a wide variety of projects including crafts and hobbies. However, as the television network changed to almost exclusively on home improvement, the website needed some remodeling. The design team's process included in-home interviews with do-it-yourselfers, examining their processes for everything. From collecting and organizing inspiration to what happens on a trip to the home improvement store, we reflected those real life experiences on the site to help our users.
A website may be digital, but the projects are very real. Whether they DIY because they want to or have to, the projects they do are personal.
The homepage highlights both projects and experts. The experts are also ties to the TV network – a big driver of traffic to the website. Through research we found that users needs changed from weekday to weekend and content could be scheduled for the homepage to reflect this. The homepage shows a variety of design patterns created for use across not only this site but other Scripps properties.
Don't just tell someone how to do something, show them.
Projects on DIYNetwork utilized the vast library of content created by the network. The video player page was able to be connected to step-by-step instructions. I was responsible for the interaction design for both the page and player.